Tag Archives: irreverent

That’s it … Greeting card copywriter is my next job.


Today’s Weight … 123.0

Two tenths of a freakin’ pound?!!? Well, alert the damned media.  That can be accomplished with a good nose blowing. 

I was sifting through the greeting cards at Target recently when I came across some pretty hilarious copywriting. Of course, I guess I shouldn’t be so surprised. The store’s mission statement reads “Expect more of everything. More great design, more choices and more designer-created items that you won’t find anywhere else.

Well, maybe not the Merona terry swimsuit coverup you’re going to see on half a dozen other women every time you head to the pool. But these card designs are pretty unique. (Please forgive the crappy photo quality. ODNT can’t afford to hire a professional photographer … yet.)

I’ll lead with these two … both of which simply say ‘Happy Easter’ inside … since I already tweeted them earlier. I’m a Catholic girl, born and bred, so I think it’s okay that I’m laughing. Or maybe now I’m going to hell. Just remember, if you laugh, you’re going with me. (Please bring sunscreen. Ooh, and beer.)

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And there were others with humorous covers and insides. Again, if I had a photographer (Holly!), the presentation here would be much lovelier. In retrospect, I should’ve probably put the outside and inside of the card together in the same picture. Oh, well.  Hindsight is 50/50 … or 20/20 … or whatever.  Anyway, until I can afford a staff, you’ll have to settle for a mindless stream featuring outside-of-card then inside-of-card shots. For most of you, it should be pretty easy to follow along. Enjoy!

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I hope to see a card like one of these in my mailbox very soon.  I’m so proud of you, Target. (Sniff)

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